SURF EXPO

January 14-16 2016

 

Industry News

180S Apparel Combines Fashion and Function for the Active Outdoor Lifestyle

Surf Expo, Orlando, FL, Booth #1092, Sept 4-6, 2014 — 180s provides fitness enthusiasts with active apparel and accessories that mix high performance with colorful surfer style fashion. The spring/summer 2015 line includes eye-catching contemporary patterns and fabrics with cutting-edge technology. 180s showcases its new products at Surf Expo, booth number 1092 at the Orange County Convention Center in Orlando, Florida from September 4-6, 2014. The new collections from 180s offer effective and stylish solutions to the challenges of an active lifestyle in warm temperatures, including:

QuantumCool Apparel and Accessories – Patented QuantumCool technology keeps outdoor athletes cool and comfortable in warm weather. The lightweight performance fabric provides a cooling sensation against the skin as you begin to sweat, contains 50+ UPF to shade athletes from the sun, wicks moisture, and contains anti-microbial properties to fight odor. Several items include mesh panels for increased ventilation. Women’s styles feature fashionable colors and prints and include a tee shirt, tanks, shorts, capris, leggings, pants, bodysuit, headband, visor and hat. Men’s QuantumCool styles are short sleeve tees, sleeveless tee and shorts. Unisex designs include wristbands, headbands and arm sleeves.

LED – This new collection starts with the high performance QuantumCool products and adds LED for increased visibility. Six white LED lights are integrated into the product, allowing athletes to see — and be seen – in low-light conditions. There are 3 light settings which can be set to flash, on and off. Pieces include unisex arm sleeves, headbands and wristbands in stylish prints and solid colors, men’s training hat and visor and women’s training hat and visor.

Tatteez – Fitness wear enters a new level of fashion with this distinctive collection from 180s. Tattoo-inspired art is printed on Quantumcool performance fabric, offering a bold and creative look. Styles include a short sleeve tee shirt, cami, shorts, pants, capris, leggings, halter top, and long sleeve tunic for women, as well as unisex arm sleeves, calf sleeves and headband.

,NiteBlaze Reflective gear – A new patented technology is screen printed onto the fabric in this collection, providing 360° all-over visibility. The garment first appears as a solid color, and as light hits it a unique reflective pattern emerges. Manufactured exclusively in the U.S., the collection includes a lightweight reflective jacket in men’s and women’s styles that folds into its own back pocket; a reflective tee shirt, sleeveless tee, tank and shorts for men; and a tee, tank and shorts for women. All pieces are available in a variety of colors.

ALL Terrain Gloves – These quick-drying, ultra-lightweight, durable gloves are designed for adventure runs, kayaking, windsurfing and more. They include 180s Endura diamond-plated palm for enhanced grip, QuantumCool on the back of the hand to keep cool and dry, and integrated reflectivity for safety. The gloves feature All-Touch technology that lets you operate your touch screen device without having to take your gloves off and a touch-point knuckle for touch screen compatibility when your hands are dirty. All Season. All Conditions. All Terrain.

Exolite Groove ear warmer with SONY Sports MP3 player – 180s teams up with SONY to create a year-round solution for music lovers with an active lifestyle. The ear warmer and music player can be worn together or separately, offering a variety of options. The ear warmer is ultra thin with lightweight insulation for protection in cold weather. The MP3 player is waterproof and can be used while surfing and swimming.

About 180s
180s is a premier provider of wearable technology that is cool, comfortable and connected, with unique products that enhance the outdoor lifestyle and innovative solutions and that cause you and those around you to do a “180” because of their unconventional design and flair. For more information on products from 180s, please visit www.180s.com.

About Surf Expo
Surf Expo is the global watersports and beach lifestyle tradeshow. Produced in January and September each year, the shows draw buyers from specialty stores, major resorts, cruise lines and beach rental companies from across the U.S., and 71 countries. Surf Expo features approximately 2,500 booths of apparel and hard goods and a full line-up of special events, demos, fashion shows, and annual award ceremonies. The 2013 shows were named among Trade Show Executive's Fastest 50 for growth in attendance, number of exhibitors and net square footage in addition to being named The Fastest Growing Tradeshow for Attendance by TSNN. For more information visit www.surfexpo.com. All shows are open to trade only.