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SurfExpo.com is your place for the latest Surfing News, Skateboarding News, Wakeboarding News, Resort News, Kiteboarding News, Snowboarding News, Fashion News, Swimwear News, Gift News, Souvenir News, Boutique News, Beach Lifestyle News, and Youth Culture News.

Our daily updates on surfexpo.com keep you informed on Surfing, Skateboarding, Wakeboarding, Kiteboarding, Swimwear, Gift, Souvenir, and other markets, making it a must-visit destination for tastemaker Web users.

  

  Features
 
The Continuing Conundrum Of Women's Market

At SIMA's Women's Market Boot Camp several things were weird, weak or questionable―but that may turn out to be more of an opportunity than a problem. Vicki Vasil reports.
03/02/2010

Harbaugh's View: Billabong's Conference Call

Veteran industry analyst Jeff Harbaugh has pulled up stakes and will launch his own blog later this month, but in the meantime here's what he has to say about Billabong's latest conference call.
03/01/2010

Customer Service or Satisfaction?

Tough economic times or not, keeping your customers happy—and wanting more—is one of the most important challenges your shop and your brand should focus on. Total customer satisfaction should be a top priority, not just a goal to aim for.
02/11/2010

A Day In A Rep's Life

A rep’s day can be a long one, full of countless highway miles, number crunching, and looking for new business. Don't beleive it? Come along with five superstar reps for a behind-the-scenes look at what a typical day on the road looks like.
02/02/2010

Women’s Market Report: Industry Leaders Sound Off

There’s speculation that the women’s apparel market may currently be facing more challenges than the men’s. We asked the brands themselves, and the answer was a resounding:, “Yes!” “Not really.” “No! Well, maybe.”
02/01/2010

Surf Expo Shines Spotlight On Skate Shops At Bangers For Bucks

Progressive Skate Park is voted in as a fan favorite and goes on to win it all at the inaugural $15,000 Bangers For Bucks Contest at Surf Expo.
01/25/2010

January Surf Expo Serves Up Optimism, Excitement and Quality Business Opportunities

The January 2010 edition of Surf Expo was marked by a strong sense of optimism and excitement for the coming year, as thousands of buyers previewed new lines and wrote orders during the January 14-16 show.
01/22/2010

Surf Expo Is On!

Energy and optimism set stage for a record-breaking show.
01/13/2010

The Secrets Of Visual Merchandising

How your store looks is sometimes more important that what you are selling. We’ll explore the basics on merchandising your store from a visual perspective and also discuss how to build a formula to keep your store fresh and exciting to your frequent shoppers as well as your new guests.
01/07/2010

In The House That Reggie Built

Reggie Barnes, owner of Eastern Skateboard Supply, talks about his company and the state of the skate market.
01/05/2010

Incredible Roster Of Special Events On Tap For Surf Expo January 2010

January is shaping up to be a great show. With a record number of special features on the show floor and our pre-registered buyers already toppling last year’s figure, we’re looking forward to providing a fantastic order-writing venue for our manufacturers and retailers alike.
12/31/2009

How E-Mail Measures Up

Social media networks like Facebook and Twitter may have grabbed the headlines, but never underestimate the power of a well crafted e-mail marketing campaign.
12/28/2009

The SUP Market Keeps Retailers' Registers Ringing

Now being used beyond the ocean—at bays, lakes and even rivers—standup paddling is becoming the fastest-growing watersport in the country.
12/28/2009

Bangers For Bucks At Surf Expo

As anticipation and buyer numbers ratchet up, Surf Expo organizers put finishing touches on significant skate market enhancements for the January show.
12/28/2009

Boothmanship 101

Successful communication -- both verbal and non-verbal -- with attendees at a trade show isn't just helpful, it's fundamental to your entire sales effort.
12/16/2009

Seven Customer Service Secrets

Are you set to win the competition to keep your customers and add more? Tough economic times or not, keeping your customers happy—and wanting more—is one of the most important challenges your shop and your brand should focus on.
12/16/2009

Mick Fanning Wins ASP World Title

Mick Fanning (AUS), 28, has been crowned the 2009 ASP World Champion, following a stunning performance at the Banzai Pipeline today.
12/12/2009

Greg Long Wins The Eddie

It was 25 years to the day since the first "Eddie" was held and waves of up to 50 feet poured in to Oahu's North Shore as if on cue.
12/09/2009

Surf Expo Offers Full Roster Of Educational Seminars

Make the most of your Surf Expo experience with a roster of educational opportunities. Surf Expo January offers seminars on everything from inventory management to marketing to the social Web. Get in. See everything. Thrive.
12/08/2009

Bangers For Bucks Voting Now Open!

Bangers For Bucks: One Shop To Rule Them All. Vote your favorite shop into one of the three Fan Favorite slots. Find out how and make your choice!
12/01/2009

Surf Expo Announces Stand Up Paddle Events

Presentations and demonstrations will take place at SUP demo pool on show floor.
11/09/2009

Iconix Acquires Majority Stake In Ecko and Zoo York For $63.5 Million

Iconix Brand Group announced today that it has signed a definitive agreement to acquire a controlling interest in the Ecko portfolio of brands, which represents over $1 billion of annual global retail sales. The Ecko portfolio includes Ecko Unlimited, Marc Ecko, the Rhino logo and Zoo York.
10/27/2009

Will Your Shop Be One Of The Winners At Bangers For Bucks?

The retail shop contest, created by Martin Ramos of Kona Skate Park, will be brought to Surf Expo and held on a one-of-a-kind Team Pain course. Ten skate shop teams will compete for $15,000 in cash and prizes, including instant cash for the skaters and thousands of dollars in merchandise credit for their store.
10/21/2009

The Rob Machado Golf Experience

The 30-plus teams of four included Hurley, Dragon Alliance, WINDOWSEATpictures, INT Boards, Marko Foam, Pat’s Record Company, Transworld Surf, and many others.
10/13/2009

Video: Volcom CEO Richard Woolcott's 5 Tips For New Companies

Volcom CEO Richard Woolcott outlines his five tips that every new company should keep in mind as they're getting started. Shot at the SIMA Surf Summit XII In San Jose Del Cabo on Thursday, October 1 2009.
10/09/2009



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