latest stories
 
Beach Décor Grows Up

As beach lovers age, turning a house into a coastal home has become a stylish décor choice thousands are flocking to.
08/20/2008

ISM Community And Surf Expo Present: Sk8ology An Art Deck Collective

More than 170 artists from the fine art and skateboard communities have generously contributed their talents to the largest ever original art on skateboard decks showing.
08/20/2008

A Few Minutes With Michael Brooke

Concrete Wave’s owner and publisher weighs in on the health of the niche skateboarding market, the luxury of choice, and Slap magazine going Web only.
08/14/2008

The Best Sellers Of 2008

Which items were selling best at boardsport retail stores during the first half of this year? The ActionWatch Retail Panel reveals the top sellers in fourteen categories -- items that kept the register ringing all year. Were you carrying the right assortment?
08/13/2008

Top Ten Tips for Successful Exhibiting

Wondering how to plan your exhibit program to maximize your show results? Candy Adams, aka the "Booth Mom," lays it out in ten simple tips everyone can follow.
08/13/2008

Boothmanship 101

Successful communication -- both verbal and non-verbal -- with attendees at a trade show isn't just helpful, it's fundamental to your entire sales effort.
08/13/2008

How to Select and Train Your Booth Staff

Somehow show logistics hog our time and resources, and when it comes to staff training, it gets buried in a pile of undone “to-do’s”. But nothing pays off in qualified leads and positive company image as well as a well-trained staff!
08/13/2008

Catching Up With Float Designs

After making its Southeast debut at Surf Expo in January of this year, a lot has been happening at Float Designs. We caught up with owner Ramona Senese for an update.
08/11/2008

Seminar Schedule For Surf Expo September 2008

Hone in on the tactics and skillsets needed to move your business forward during Surf Expo's full roster of educational marketing, merchandising, and industry overview seminars.
08/06/2008

Ray Underhill, 1962-2008

Widely respected and much-liked pro skater Ray Underhill dies after a long and courageous battle with a brain tumor. Here is a message from his friends and family
08/05/2008



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Dakine Debuts Project Blue Recycled Surf Packs For Spring 2009

Dakine, the leader in action sports accessories, is proud to introduce two special edition project BLUE surf packs in its upcoming spring 2009 collection. Each gender-specific pack, the Oceana for girls and Recon for guys, is made from 100% recycled plastic bottles with partial proceeds benefiting The Surfrider Foundation.

“Our new project BLUE surf packs not only help raise awareness and support for The Surfrider Foundation, but the packs also incorporate recycled materials that would otherwise end up as waste in our landfills,” said Dave Bisset, Director of Product for DAKINE. “Protecting the environment is a priority for DAKINE; each season we look forward to expanding our use of recycled materials throughout the line.”

DAKINE has switched from PVC backing on packs and bags to more environmentally friendly Thermoplastic Elastomer (TPE) and Polyurethane (PU) waterproof backings. Other eco-initiatives include reduced packaging, bio-degradable recyclable plastic bags, post consumer paper hang tags and catalogs built using partial post consumer waste recycled paper and vegetable inks.

The Oceana and Recon feature a seam sealed wetsuit pocket, insulated cooler pocket and organizer pocket. Both bags are constructed with 100% Polyethylene Terephthalate (PET) fabric and lining which is made from recycled plastic bottles. The packs also feature recycled buckles and use a non-toxic Thermoplastic Elastomer (TPE) waterproof fabric backing.

The Oceana, MSRP $75.00, and Recon, MSRP $70.00, will debut at retailers starting in January ’09. Two dollars from the sale of each pack will be donated to The Surfrider Foundation to help continue its mission of protecting and preserving our world’s oceans, waves and beaches.

DAKINE will launch its spring ’09 girl’s line, including the Oceana, at the Outdoor Retailer Show this August. The entire DAKINE spring collection can be previewed this September at Florida’s Surf Expo and at the Action Sports Retailer Show in San Diego, Calif.

About DAKINE
Backed by a pro team roster that includes some of the world's top action sports athletes, DAKINE has been an industry leader in action sports accessories for over a quarter of a century. Founded in Hawaii and based in Hood River, Oregon, DAKINE offers a complete range of innovative products, including sport-specific to street-savvy backpacks, bags, travel gear and accessories. To view the current line of DAKINE products, log on to

About project BLUE
Hands down the hottest brand collection of the year, project BLUE features signature apparel accessory items by such brands as Reef, Billabong, Nixon, O'Neill, DAKINE and Electric. Each project BLUE product not only features exclusive colors and designs, $2 from every item goes back to support the Surfrider Foundation and their efforts to protect and preserve our world's oceans, waves and beaches. It's not a charity. It's a plan of action.

About Surfrider Foundation
The Surfrider Foundation is a non-profit grassroots organization dedicated to the protection and preservation of our world’s oceans, waves and beaches. Founded in 1984 by a handful of visionary surfers, the Surfrider Foundation now maintains over 50,000 members and 60 chapters across the United States and Puerto Rico, with international affiliates in Australia, Europe, Japan and Brazil. For more information on the Surfrider Foundation go to

www.dakine.com

 
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  press releases
 

Loop’d Network Kicks Off Action Sports ‘Sponsorship Season’ By Asking: “Are you Sponsorable?”

Campaign to Drive Connection, Gear, and Support between Athletes and Brands through Sponsorship.
08/20/2008

Snoloha Inks European Distribution Deal

Snoloha, still an infant in the U.S. market, finalizes a licensing deal that will introduce the brand into Europe.
08/20/2008

Ernst & Young Names Skullcandy CEO Entrepreneur Of The Year

Rick Alden, CEO and Founder of Skullcandy, named 2008 regional Entrepreneur of the Year.
08/20/2008

Nathaniel Curran Wins 6-Star Sooruz Lacanua Pro

WQS ratings leader moves one step closer to ASP World Tour qualification.
08/20/2008

Team Nautique Wins Big At 2008 Wakeboard And Water Ski Nationals

Team Nautique athletes had impressive performances at the Air Nautique WWA Wakeboard Nationals, the 66th GOODE Water Ski Nationals, the Canadian Wakeboard Championships and the Canadian Water Ski Nationals.
08/20/2008

Surf Expo Named “Best Overall" Web Site By The Society of Independent Show Organizers

surfexpo.com has been named “Best Overall" Web site by the Society of Independent Show Organizers (SISO), The Jordan Edmiston Group, and Tradeshow Week.
08/15/2008

Rip Curl Brings 4 icons, 2 World Champions On East Coast Tour

From New York to Florida, Mick Fanning, Tom Curren, Taylor Knox, and Pancho Sullivan will be making appearances at select surf accounts, select surf locations, and select nighttime venues during Rip Curl's East Coast Tour.
08/15/2008

New AWSI Directors Announced

AWSI would like to announce its new executive directors: Katie Crafts for Windsurfing and Tonia Farman for Kiteboarding.
08/15/2008

Nautique’s Own Mindy Bates Wins Water Ski Tricks National Championship!

Yesterday, at the 2008 US National Water Ski Championships, Mindy Bates took first place in the Women’s 2 Trick category with a score of 3390 points.
08/15/2008

Katin Pro-Am Team Challenge Returns To North Side Of Huntington Beach Pier

Coinciding with Surf City USA’s centennial celebration, the city has permitted Katin to stage the legendary event at its historical home, January 20 to 24, 2009.
08/15/2008

Fishin’ Chix Prepare Baytowne Marina Docks for Fishing Rodeo Series

Pink rubber boots and sequined tank tops aren’t exactly what you would expect to see at a typical fishing tournament, but there isn’t much about the Fishin’ Chix that is typical.
08/15/2008

Skullcandy Announces Key Executive Appointments

Skullcandy announces the addition of five industry leaders -- Luke Edgar, Todd Finney, Tom Brady, Clarke Miyasaki and Chris Cooper -- to its executive team, reinforcing the company’s strategic focus on the core and specialty markets.
08/14/2008



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