Industry News   »   Features & Press Releases    
  latest stories
 
Beach Décor Grows Up

As beach lovers age, turning a house into a coastal home has become a stylish décor choice thousands are flocking to.
08/20/2008

ISM Community And Surf Expo Present: Sk8ology An Art Deck Collective

More than 170 artists from the fine art and skateboard communities have generously contributed their talents to the largest ever original art on skateboard decks showing.
08/20/2008

A Few Minutes With Michael Brooke

Concrete Wave’s owner and publisher weighs in on the health of the niche skateboarding market, the luxury of choice, and Slap magazine going Web only.
08/14/2008

The Best Sellers Of 2008

Which items were selling best at boardsport retail stores during the first half of this year? The ActionWatch Retail Panel reveals the top sellers in fourteen categories -- items that kept the register ringing all year. Were you carrying the right assortment?
08/13/2008

Top Ten Tips for Successful Exhibiting

Wondering how to plan your exhibit program to maximize your show results? Candy Adams, aka the "Booth Mom," lays it out in ten simple tips everyone can follow.
08/13/2008

Boothmanship 101

Successful communication -- both verbal and non-verbal -- with attendees at a trade show isn't just helpful, it's fundamental to your entire sales effort.
08/13/2008

How to Select and Train Your Booth Staff

Somehow show logistics hog our time and resources, and when it comes to staff training, it gets buried in a pile of undone “to-do’s”. But nothing pays off in qualified leads and positive company image as well as a well-trained staff!
08/13/2008

Catching Up With Float Designs

After making its Southeast debut at Surf Expo in January of this year, a lot has been happening at Float Designs. We caught up with owner Ramona Senese for an update.
08/11/2008

Seminar Schedule For Surf Expo September 2008

Hone in on the tactics and skillsets needed to move your business forward during Surf Expo's full roster of educational marketing, merchandising, and industry overview seminars.
08/06/2008

Ray Underhill, 1962-2008

Widely respected and much-liked pro skater Ray Underhill dies after a long and courageous battle with a brain tumor. Here is a message from his friends and family
08/05/2008



Page 1 of 15 1  2  3  Next 

Syndicate  

 
Foam Magazine Goes Social with Community On The Loop'd Network

Foam Magazine, the leading, beach-oriented, lifestyle and fashion magazine, and Loop'd Network™, the leading social network for action sports and youth culture, today launched the PiperGirls online community at pipergirls.com.

Rooted in the action sports lifestyle, PiperGirls will be THE gathering place for young women interested in their sports, fashion, art, music, and culture. Foam has supported the next generation of active young women with compelling visual and editorial content in print and chose to expand into social media and build a community by partnering with Loop'd. Loop'd is THE place for action sports athletes and enthusiasts to connect and commune around sports and lifestyle.

The community features all aspects of social networking acting as a hub for members to connect with each other, find out about news and events, and get special discounts on tickets and merchandise. Foam will also bring new, media relevant content to the community through its ongoing features and blogs.

A PiperGirls Ambassador Program will introduce a group of inspirational female athletes, artists, filmmakers, environmentalists, and musicians who will share their stories and experiences and act as community leaders encouraging other "pipergirls" to explore and realize their potential as strong, independent young women.

"We wanted to open a forum where like-minded women who are passionate about living action-sports-centric lifestyles can create a community," says Editor-in-Chief Kristina Dechter. "Creating a place to connect, share interests, make friends, and celebrate lifestyle; PiperGirls will be the gathering place for young active women."

Other benefits of the community include the opportunity for members to get featured online and in Foam Magazine for being the "pipergirls" that they are; riding, ripping, painting, shredding, playing, travelling, etc. Members can also explore other communities and places across the Loop'd Network.

"We are excited to launch PiperGirls as a cornerstone to our commitment to benefit our members and grow affinity for Loop'd with our young female audience. As we grow, we continue our focus on member engagement across the board," said Scott Tilton, chief executive officer, Loop'd Network. "By partnering with Foam to launch PiperGirls, we continue to expand our reach and relevance with a premier media brand focused on the advancement and empowerment of active young women."

To join PiperGirls active young women can visit online to register and create a profile. Once registered, members can interact and enjoy all the benefits of the community, and explore across the Loop'd Network.
 
Rating
Rating: Not rated yet

1

2

3

4

5
Number of ratings: 0
 
Comments
Comments
Add comment
Title:
   
Name:
   
Comment:
 
Save

Features & Press Releases - Share this page - del.icio.us del.icio.us | digg digg | reddit reddit | facebook facebook

 

 

Send your news to sobrien@surfexpo.com

 
  press releases
 

Loop’d Network Kicks Off Action Sports ‘Sponsorship Season’ By Asking: “Are you Sponsorable?”

Campaign to Drive Connection, Gear, and Support between Athletes and Brands through Sponsorship.
08/20/2008

Snoloha Inks European Distribution Deal

Snoloha, still an infant in the U.S. market, finalizes a licensing deal that will introduce the brand into Europe.
08/20/2008

Ernst & Young Names Skullcandy CEO Entrepreneur Of The Year

Rick Alden, CEO and Founder of Skullcandy, named 2008 regional Entrepreneur of the Year.
08/20/2008

Nathaniel Curran Wins 6-Star Sooruz Lacanua Pro

WQS ratings leader moves one step closer to ASP World Tour qualification.
08/20/2008

Team Nautique Wins Big At 2008 Wakeboard And Water Ski Nationals

Team Nautique athletes had impressive performances at the Air Nautique WWA Wakeboard Nationals, the 66th GOODE Water Ski Nationals, the Canadian Wakeboard Championships and the Canadian Water Ski Nationals.
08/20/2008

Surf Expo Named “Best Overall" Web Site By The Society of Independent Show Organizers

surfexpo.com has been named “Best Overall" Web site by the Society of Independent Show Organizers (SISO), The Jordan Edmiston Group, and Tradeshow Week.
08/15/2008

Rip Curl Brings 4 icons, 2 World Champions On East Coast Tour

From New York to Florida, Mick Fanning, Tom Curren, Taylor Knox, and Pancho Sullivan will be making appearances at select surf accounts, select surf locations, and select nighttime venues during Rip Curl's East Coast Tour.
08/15/2008

New AWSI Directors Announced

AWSI would like to announce its new executive directors: Katie Crafts for Windsurfing and Tonia Farman for Kiteboarding.
08/15/2008

Nautique’s Own Mindy Bates Wins Water Ski Tricks National Championship!

Yesterday, at the 2008 US National Water Ski Championships, Mindy Bates took first place in the Women’s 2 Trick category with a score of 3390 points.
08/15/2008

Katin Pro-Am Team Challenge Returns To North Side Of Huntington Beach Pier

Coinciding with Surf City USA’s centennial celebration, the city has permitted Katin to stage the legendary event at its historical home, January 20 to 24, 2009.
08/15/2008

Fishin’ Chix Prepare Baytowne Marina Docks for Fishing Rodeo Series

Pink rubber boots and sequined tank tops aren’t exactly what you would expect to see at a typical fishing tournament, but there isn’t much about the Fishin’ Chix that is typical.
08/15/2008

Skullcandy Announces Key Executive Appointments

Skullcandy announces the addition of five industry leaders -- Luke Edgar, Todd Finney, Tom Brady, Clarke Miyasaki and Chris Cooper -- to its executive team, reinforcing the company’s strategic focus on the core and specialty markets.
08/14/2008



Page 1 of 56 1  2  3  Next 


      Privacy Statement  |  Terms Of Use  |  ::

Copyright 2008 Surf Expo/dmg world media