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The Secrets Of Visual Merchandising

How your store looks is sometimes more important that what you are selling. We’ll explore the basics on merchandising your store from a visual perspective and also discuss how to build a formula to keep your store fresh and exciting to your frequent shoppers as well as your new guests.
10/06/2008

ZJ Boarding House Celebrates 20-Year Anniversary

Santa Monica's ZJ Boarding House celebrates twenty years of being in business with a carnival/concert/barbecue and a good portion of the industry turns out to help them celebrate.
09/29/2008

Surf Expo September Post-Show Recap

Retail shop and booth counts up at Surf Expo; attendance dips slightly due to weather and economy.
09/29/2008

The Girls Of Surf Expo

All the latest swimwear fashions, modeled at Surf Expo's Fashion Shows and at the swank Peabody Hotel.
09/25/2008

Fate Of Trestles Now In Hands Of U.S. Federal Government (Gulp!)

Thousands stand together in oppostiion to the 241 Toll Road extension during the U.S. Department Of Commerce public comment meeting at the Del Mar fairgrounds. But support and involvement from the surf industry was suprisingly muted at the hearing. So what gives?
09/24/2008

New Faces: Kane'ohe Bamboo Provisions

Building their company philosophy around the belief that the natural beauty of the Hawaiian Islands is as irreplaceable as it is inspiring, Kane'ohe Founders Bryan and Kyle Harris built a brand that would embody island beauty, luxury, and environmental responsibility.
09/13/2008

Volcom’s Atomic Jigsaw On A Stick

“This was the best am contest ever. No, seriously, write that down: best ever.” Well. .. okay! That's cool.
09/13/2008

5th Annual WakeAwards Bash Goes Off At Surf Expo

WakeBoarding, the world's number one wake sports magazine, hosted the 5th Annual Wake Awards presented by Rockstar Energy Drink, on September 12 in Orlando, Florida during Surf Expo.
09/12/2008

Surf Expo Staff Anticipates Solid Show

After a few nervous days carefully monitoring weather reports, the skies over Orlando are clear and this show is shaping up to be on par with Surf Expo's largest September show ever.
09/11/2008

Surf Expo Golf Tournament

Fourteen fearless foursomes braved the fickle Central Florida elements during the annual Surf Expo Golf Tournament at Shingle Creek Golf Course.
09/11/2008

Liquid Nation Ball 5 Raises Funds for 14 Surf-Related Humanitarian Organizations

Surf industry business executives, professional surfers, and La Jolla VIPs gathered at the ocean-front home of Fernando and Vicky Aguerre in La Jolla, Calif. to help raise funds for 14 surf-related humanitarian organizations and honor the first ever SIMA Humanitarian of the year, Dr. Dave Jenkins, CEO of SurfAid International.
09/10/2008

Catching Up With: Origin Skate Trucks

Origin Skate Trucks was started by Richard Wooten and Todd Palmer with a new design on a truck, a truck the owners says is designed for performance because it has a 40% larger grinding surface and weighs the same as a standard Indy truck.
09/08/2008



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Maloof Money Cup Draws Top Skaters With Biggest Contest Purse Ever

The skateboarding action was in full swing at the Maloof Money Cup with Shaun White, Ryan Sheckler, Andrew Reynolds, Bryan Herman and more bringing their A-game for a chance to take home a big check. It was a star-studded event with a live performance by Rev Theory, thousands of people in the etnies Festival Village and more energy than anyone could imagine.

The Maloof Money Cup is the premier showcase for professional skateboarding in 2008. This three-day festival, and WCS sanctioned U.S. Skateboarding Championship, will take place July 11-13, 2008 at the OC Fair & Event Center in Costa Mesa, California during the opening weekend of the OC Fair. Including three professional U.S. Championship Competitions – Men's and Women's Pro Street, and Men's Pro Vert – and the U.S. Amateur Championships, the Maloof Money Cup boasts the largest purse in the history of professional skateboarding with over $450,000 in prize money, while setting the benchmark at each prize level.


Find more videos like this on maloofmoneycup



U.S. MEN'S PRO STREET SEMI-FINALS:

Saturday evening the Semi-Finals included 24 skaters: twelve qualifying skaters from Friday's preliminary competition joined 12 pre-qualified pros in the Semi-Final contest. Three heats of eight skaters each competed in two 10-minute jam sessions with a three-minute break between each session. It was a great show for the spectators as the pros fought to nail a qualifying spot for the finals, proving only that all the best action is yet to come. The top eight skaters advancing to the Finals are:


Find more videos like this on maloofmoneycup


1st -- Paul Rodriguez
2nd -- Nyjah Huston
3rd -- Andrew Reynolds
4th -- Greg Lutzka
5th -- Chris Cole
6th -- Jereme Rogers
7th -- Ryan Sheckler
8th -- Darrell Stanton




CARL'S JR U.S. MEN'S PRO VERT PRELIMINARIES:

Saturday evening Vert Preliminaries included 20 skaters in two heats of ten. The contest's eight-ball format highlights shorter, more intense eight wall runs and a 45-minute jam session. The unique ramp set-up made for incredible skateboarding, and the competition between Shaun White and Pierre-Luc Gagnon was especially intense, with Gagnon squeaking into first place. The top 10 skaters advancing to the Finals are:


Find more videos like this on maloofmoneycup


1st -- Pierre-Luc Gagnon
2nd --Shaun White
3rd --Bucky Lasek
4th -- Danny Mayer
5th -- Andy MacDonald
6th -- Sandro Dias
7th -- Lincoln Ueda
8th -- Bob Burnquist
9th -- Alex Perelson
10th -- Rob Lorifice



éS GAME OF SKATE, PRESENTED BY BOOST MOBILE, AMATEUR WORLD CHAMPIONSHIPS AND PRO QUALIFIERS:

Young 14-year-old Carlos Lastra won the éS Game of SKATE Global Amateur Finals with a pop shuv-it-late-flip. The 5 international skateboarders and 19 domestic skaters were flown in courtesy of éS and Boost Mobile. Lastra hails from Long Beach, Calif., and qualified for the éS Game of SKATE at the Venice Beach éS Game of SKATE.


Find more videos like this on maloofmoneycup


WORLD INDUSTRIES U.S. AMATEUR STREET CHAMPIONSHIPS:

The Saturday afternoon Finals included the final eight qualifying skaters from Friday's Prelims. Skaters were scored in two 10-minute jam sessions. The lowest score was thrown out and the remaining three scores were averaged for an overall score. The final result results are:


Find more videos like this on maloofmoneycup


1st – Dustin Blauvelt
2nd – Scott DeCenzo
3rd -- Timmy Knuth
4th -- Taylor Smith
5th -- David Loy
6th -- Cody Davis
7th -- Evan Smith
8th -- Collin Hale



WORLD INDUSTRIES U.S. AMATEUR VERT CHAMPIONSHIPS:

The Saturday afternoon Am Vert contest included 10 skaters from Friday's Prelims. Each skater got one intro run before the 30-minute jam session. Skaters were judged on their overall impression during the contest. It was a great day for Brazilians across the world as two young Brazilian Ams took the top two spots in the contest.

1st -- Ronaldo Gomes
2nd -- Pedro Barros
3rd -- Dylan Taylor
4th -- Ben Hatchell
5th -- Chris O'Reilly
6th -- Nolan Munroe
7th -- Zak Miller
8th -- Jordan Price
9th -- Dalton Dern
10th -- Morgan Burgess

For additional details, photo galleries and video check out maloofmoneycup.com.

Be sure to catch all of the action from the Maloof Money Cup on CBS, July 20, 2008.

Author: Sean Obrien
 
 
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  press releases
 

Halloween Wakeboard Day With Keith Lyman at the Carlsbad Lagoon

Wakesports will host a Halloween costume party at the Carlsbad Lagoon on Saturday, October 18th. The fun will kick off around noon and continue until sunset. Liquid Force is flying professional wakeboarder Keith Lyman out to join in the festivities.
10/10/2008

Buckle, Inc. Reports Comp Store Sales Up 19.7%

The Buckle, Inc. (NYSE: BKE) announced today that comparable store net sales, for stores open at least one year, for the five-week period ended October 4, 2008, increased 19.7 percent from comparable store net sales for the five-week period ended October 6, 2007.
10/10/2008

C4 Waterman Team to Go Big at Battle of the Paddle

C4 Waterman and their distributor, Boardworks, have rallied a red-hot team of stand up paddle (SUP) racers for this Saturday's $25,000 Battle of the Paddle at Doheny State Beach, Dana Point, California.
10/10/2008

Rip Curl promotes Brian Bosson to VP of Merchandising Operations

Rip Curl is excited to announce the promotion of Brian Bosson to Vice President of Merchandising Operations. In his new role, Bosson will expand his responsibilities overseeing the Tech Product Division into the production and development business.
10/10/2008

Bikini Flavors Gives Conservation a High Fashion Makeover

Bikini Flavors is proud to announce its partnership with the Caribbean Conservation Corporation (CCC).
10/10/2008

Steamer Lane Prepares For Oakley Pro Junior Series Finale

The nation's top professional junior surfers will compete at the Association of Surfing Professionals (ASP) Grade-3 North America Oakley Pro Junior Championships at the 2008 O'Neill Cold Water Classic at Steamer Lane, Santa Cruz, Calif. Oct. 21-26.
10/10/2008

Zumiez Total Net Sales Up 4.8% While Comp Store Sales Dip

Zumiez Inc. today announced that total net sales for the five-week period ended October 4, 2008 increased 4.8% to $33.6 million, compared to $32.1 million for the five-week period ended October 6, 2007.
10/10/2008

Jetpilot Announces Website Launch

The Web site is designed with efficiency and clarity in mind. The goal was simple: Create a window into the world of Jetpilot and what the brand is all about.
10/06/2008

Grenade Launches Footwear Collection

Grenade Footwear was designed to cover our feet when the days grew colder and so we could stop rummaging through the bins at Goodwill for the next good pair to skate.
10/06/2008

Furl TV To Conquer Colorado On Comcast

Exciting new Fall snowboard series “The Adventures of Danny & The Dingo” and “Standard Snowboard Show” perfect for new market.
10/06/2008

Sign Up For SIMA's HR Boot Camp Today

Registration open for 4th event in SIMA’s new educational Coot Camp Series: HR Boot Camp.
10/06/2008

DC Supports "Movember" With Limited Edition Sandal Release

For the second consecutive year DC is proud to support Movember, an annual charity ‘mo’-vement committed to changing the way men think about, discuss and treat their own health issues.
10/06/2008



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