September 6-8, 2013
Orange County Convention Center
Board Demo Day: September 5
See the Summer Swim Showroom come to life at Surf Expo.
Orlando, FL — TransWorld Business and Surf Expo have teamed up once again to bring the pages of the Swimwear Showroom to life with daily fashion shows highlighting brands, looks, and sizzling styles that will be lighting up beaches in 2013.
Following the success of last year's glam rock-themed Swim Showroom Fashion Show, TransWorld Business has yet again partnered with stylist extraordinaire Eden Struss for this summer's super hero-themed 2013 Swimwear Showroom.
"Jump in your Bat Mobile and ride down International Drive to the TransWorld runway show featuring super hero hotties from all over the world wearing the latest trends in the surf industry," says Struss. "It's not to be missed."
This year’s show will take place on the Surf Expo show floor at 4 pm on Thursday, September 6 and Friday, September 7 and will feature swimwear from brands including B.Swim, Billabong, Body Glove, L*Space, Swim Systems, Under Armour, and more. The show will also highlight the hottest trends in junior’s apparel for Spring 2013 from the likes of Billabong and Element.
“The TransWorld Business Swimwear Fashion Show at Surf Expo is a great opportunity to showcase upcoming trends and styles in front of the industry’s top buyers,” explains TransWorld Business Editor in Chief Mike Lewis. “It’s also a great opportunity to bring the issue’s pages to life and take a break from appointments at the show. We’re keeping it super hero-classy. Surf Expo is rolling out the red carpet for attending buyers."
"For more than 25 years, TransWorld Media's trade titles have supported specialty retailers with in-depth analysis, news, and a sense of community," says Surf Expo Brand Manager Sean O'Brien. "Today TransWorld Business remains the unrivaled leader in trade journalism for the action sports business; your daily spot to understand and capitalize on an ever-changing market. We're thrilled to bring that expertise and attention to detail to the floor of Surf Expo through the Showroom fashion shows—and we know our thousands of buyers will be too."
About TransWorld Business
TransWorld Business is a B2B trade publication in the action sports world and for over 20 years continues to remain the number-one source for action sports business news and information. It provides key resources and tools to thousands of retailers and manufacturers within the industry through its print, digital, and event assets. TransWorld Business is a brand of TransWorld Media, the world’s leading action sports media company and is based in Carlsbad, California. TransWorld is a division of the Bonnier Corporation. Bonnier Corporation (bonniercorp.com) is one of the largest consumer-publishing groups in America and the leading media company serving highly engaged audiences through 50 special-interest magazines and related multimedia projects and events. Bonnier Corp. is the US division of the Bonnier Group (bonnier.com), a 200-year-old family-owned media group based in Sweden with business operations in 25 countries.For more information on TransWorld Media and its brands, go online to transworldmediakit.com.
About SURF EXPO
Since 1976 manufacturers and retailers in the surf, skate, water sports, swim and resort industries have come together in a business-first buying and selling environment at Surf Expo. Surf Expo is produced January and September in Orlando, Florida and draws buyers from specialty stores across the U.S., Caribbean, Central and South America and around the world. Surf Expo features approximately 2,000 booths of apparel and hardgoods and a full line-up of special events, including fashion shows, annual awards ceremonies, and demos. Average buyer and exhibitor turnout exceeds 12,000 attendees including retailers, exhibitors and media per show. Surf Expo is endorsed by the Surf Industry Manufacturers Association (SIMA), the Board Retailers Association (BRA), the Water Sports Industry Association (WSIA), the Association of Wind & Water Sports Industries (AWSI), and the DIve Industry Association (DIA).
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